Artists, Performers, Volunteers WANTED!

Artists, Performers, Volunteers, and Sponsors WANTED! Please visit http://www.via.colori.com/ for sign-ups and additional details.















Tuesday, August 31, 2010

Notes

  • To Workshop Attendees:  Two blue camp chairs were left at the scene of the workshop (Encore Home Gallery) on 8/21/10.  Both chairs are now at the Fredericksburg Visitor Center awaiting their owner.  Please arrange pick up.  Thank you!

  • We still need artists, performers, volunteers and sponsors!  It's not too late to sign-up!  Go to http://www.viacolori.com/

Wednesday, August 25, 2010

Wednesday, August 18, 2010

FINAL WORKSHOP NOTICE!

To those "maybe" attending the workshop this weekend,

We want to see you there!  Please confirm your presence by 5 p.m. tomorrow, Thursday, 8/19/10!  Remember to leave your email address when you register, or email your contact info to viacolorifredericksburg@gmail.com , subject line: Workshop c/o Darlene.  The workshop team needs your contact information to send you the event location and relevant updates.
 
Thank you!

Tuesday, August 17, 2010

Free workshop with artist Curtis Goldstein THIS WEEKEND!

Curtis Goldstein was featured on CBS The Early Show!

Check out Curtis in action:

http://www.youtube.com/watch?v=ZLIe50c6nnQ

It's not too late to register for the Free Workshop!  Sign up on Socializr or Facebook (find the invitation under the "Events" tab).  Remember to please provide your email address so that we may inform you of the event location and additional details. Email your contact info to viacolorifredericksburg@gmail.com .

Monday, August 16, 2010

Street Team Needed!

We're looking for a few good men and women to conquer the streets of Fredericksburg, casually disseminating workshop information and signing up interested folks on the spot! We want to form a "Street Team" for Tuesday afternoon (and possibly in the future) to pass out fliers, talk to passersby about VCF and the worksho...p this weekend, and direct general interest online. If you're interested in helping out, please email viacolorifredericksburg@gmail.com , subject line: Street Team. We want to involve you, The Faithful, in event preparation! Purely volunteer in its essence, VCF is for you, about you, because of you!

Your good deeds will not go unnoticed: in reward for your service, you'll receive a commemorative poster to display and wax nostalgic for years to come! Or, just see volunteering as valuable experience. The resume likes a little diversity. If all proposed returns fail the senses, know this: more important than reward and recognition, volunteering is good for the spirit and, honestly, it's fun!

Wednesday, August 11, 2010

Workshop time change!

Hello, Everyone! Please note the time change for the free workshop on August 21, 2010! The workshop is now scheduled for 1:00 p.m. to 3:00 pm.

Please also provide us with your email address, either as a message on the invitation page OR in the body of an email to viacolorifredericksburg@gmail.com, subject line: c/o Da...rlene (Workshop). Your contact information is necessary so that we can provide you with the location and the rain delay plan. Additionally, a firm "yes" allows us to accurately calculate the amount of supplies needed. If you don't register in advance, we can't provide you with the free materials. Thank you for understanding!

If you have any questions, please ask!

Tuesday, August 10, 2010

Q&A with VCF 2010 Volunteer Chair

We are happy to turn our attention to Rita J. Snyder again: Rita is not only the Volunteer Chair, but her company, Ritohn Enterprises, is also a Major Sponsor for VCF 2010!

Remember: Via Colori® Fredericksburg exists because of volunteers! From the planning and organizing phase to the management and performance stage, VCF functions solely on volunteer time! Any monies generated from VCF benefit arts education efforts in the Fredericksburg area.

Below is a spirited Q&A with Rita, in which she explains VCF's fundamental need for volunteers...and, mind you, it is utterly necessary! Please read the Q&A and consider offering your time, energy, and service to fund this festival. VCF needs you! Your generosity will not be overlooked! Thank you all!



Q1.) Tell us a little about yourself, your role as Volunteer Coordinator, and why you yourself have agreed to volunteer.

A1.) I am a needle and thread artist and have taught many sewing and lace making classes over the years. I am a closet pianist and amateur artist, dabbling in oil painting, stained glass, pottery, and wood working. I appreciate the arts and love to support art education. I am on the Board of Directors of the Friends of the University of Mary Washington Symphony Orchestra. I have been helping to coordinate the hospitality for the concerts and love being a part of it all. I like greeting the guests and helping to usher. I like trouble shooting and resolving any problems that may arise. Most of all I like to see that the guests are happy.

It was because of my involvement with UMW that I was asked to work on the Via Colori committee and to consider being a volunteer coordinator. I was excited at the prospects of helping to promote and organize an event such as Via Colori, Fredericksburg. I see it as a family weekend where everyone can find something to enjoy. I think it will be amazing to watch the art take shape on the streets and to be a part of helping this event to happen. I’m also looking forward to hearing the performers and visiting the artist and food vendors.

As the Volunteer Coordinator, I have been passing out brochures and sending e-mail blasts in hopes of enticing others to become involved. I check the on-line sign up database every week to see how many folks have volunteered. As we get closer to the date, I will contact all the volunteers via e-mail and coordinate their work load. I will be available to answer questions, field problems, and help in any way needed.

I see this as a fun, fun, fun weekend and I’m excited to be a part of it!  Besides, I loved the street artists in Mary Poppins, and this brings out the kid in me!



Q2.) How important are volunteers to Via Colori?

A2.) I can answer this question with an age old question. How important is any one leg on a 3-legged stool? The three legs to Via Colori, Fredericksburg, as I see it, are: 1 – the financial supporters, 2 – the performers, artists, vendors, and 3 – the volunteers. We need the financial support to make it happen. The artists, performers, and vendors are the event. The volunteers orchestrate the activities in order that everything runs smoothly, problems/issues are resolved, and guests can find whatever help or friendly face they may need.
The volunteers will see that the artists get the chalk they need, that questions will be answered, that trash is removed in a timely manner, that weather warnings are broadcast over the speakers, that lost parents are found, that vendors have what they need, that barricades are monitored so the streets are safe for pedestrians, etc., etc., etc.

Besides, all the volunteers will get really cool hats to wear (and keep) with the Via Colori, Fredericksburg insignia.



Q3.) How does someone sign up to become a volunteer?

A3.) Anyone interested in volunteering can go to the Via Colori, Fredericksburg website and sign up to be a volunteer. Click on the volunteer link, select the day and time, select the work assignment of interest, and fill out the form, which includes your name and e-mail address. That’s all there is to it.

Want to help but can’t find a time slot that fits your schedule? No problem. Send me an e-mail, tell me what day, time, and event preference and I will do the rest.

Want to sign up all day, both days? Wonderful – send me an e-mail and I’ll send you a rose!
(email viacolorifredericksburg@gmail.com , subject line: Volunteering c/o Rita J. Snyder)



Q4.) What opportunities are available to volunteers?

A4.) It’s hard to quantify the gratification one gets from being a part of such an exciting event. It will be work, but it will be the fun kind of work that doesn’t come around just everyday. The volunteers will meet lots of people and will probably find that the time will go very quickly. They will get to enjoy watching the art take shape on the pavement and will get to know what goes on behind the scenes to make such events happen.

Besides, they will get to wear those really cool hats!



Q5.) What is expected of a volunteer? (Please include any logistical information here, like guidelines: age requirements and the tangential chaperone qualifications; volunteer roles/positions, including the operational categories; and how long each shift lasts.)

A5.) We will be counting on the volunteers to help and work the shifts they have agreed to work. They will be expected to show up at their designated time and work the full length of their time commitment.

They will report to the VIP tent and check in. They will receive their hats so that everyone will know who the volunteers are and who to go to for help. We strongly encourage them to wear the hats so that they can be easily recognized as volunteers. Each shift will have at least one (probably more) roaming volunteer to be available to assist me. The rest of the volunteers will have assigned stations or responsibilities. They will be expected to remain at their station for the duration of their shift. If they need help, they can contact the roaming volunteers and we will get them the help they need. Most positions will have at least 2 or 3 volunteers working together.

We have several high school teenagers who have volunteered and we are looking to enlist the help of several scout troops. Each volunteer will be given a sheet of instructions which will help them understand their roles/positions. This information will be presented to them in e-mail form prior to the event as well.

The shifts on the web sign-up sheet are in 4-hour intervals. We welcome anyone who wants to work longer hours. If someone can work for 6 hours, they can sign up for the first 4-hour shift and then send me an e-mail detailing the additional hours they are available. If someone wants to work several full shifts, they can simply sign up for that many shifts on-line. If someone wants to work, but their available time doesn’t fall within the shift times, they can send me an e-mail and I will fracture some shifts to accommodate their schedule.

Bottom line: We want your help! We will accommodate you in any way we can, so please just let me know when you are available and where you would like to work and we will do the rest!



Q6.) Can a volunteer sign up for more than one position?

A6.) Absolutely – a volunteer may sign up for as many positions as they like. If they want to work all day both days – yeah!!! If someone would like to work as a stage hand for one shift and as a barricade monitor during another shift, that is perfectly acceptable. It will be difficult to split responsibilities within one shift, but multiple positions in multiple shifts are certainly welcomed.



Q7.) Can a person sign up as an artist or performer and still volunteer to assist in festival operations?

A7.) Yes, a person may sign up as a performer or artist and still volunteer. The performer/volunteer is easy to accommodate. The artist/volunteer has some considerations. Since it is expected that the artist will take all day both days to complete their work, it may be difficult to be an artist and a volunteer. However, often artists work in groups, therefore allowing some free time to the artists while their colleagues are continuing the art work. In this case, it will be easy for the artist to also sign up as a volunteer for a shift.

We also welcome family artists. What a fun experience for a family to paint a square together. Perhaps one member of the family would like to volunteer for a shift while the other family members are painting.

We welcome all sorts of creative configurations. Just let us know how you would like to participate/help and we will do the scheduling!



Q8.) Other than fulfillment of the heart, how does a volunteer benefit?

A8.) Remember – volunteers get those really cool hats! :)

It can be very rewarding to help behind the scenes of a big event such as Via Colori. It is also an opportunity to work in a group and learn some things about stage management, vendor management, finding lost parents, fielding questions, crowd control, etc. Until you work as a volunteer, it is hard to understand the magnitude of logistics and organization that is involved in putting on a festival type event – what a fun way to gain knowledge!



Q9.) Will there be organizational meetings preceding to the festival?

A9.) We are still finalizing the plans, but at the moment no major organization meeting is scheduled. We will be communicating via e-mail with all the volunteers. The VIP tent is where the volunteers will report prior to their shifts, so we will be available to answer any questions or concerns they may have. We (the steering committee) are always available via e-mail for answers. We will also make phone calls or meet with folks prior to the event if a meeting is desired.

If a group of folks (for example a church group or service organization) is interested in volunteering, we will be happy to come meet with your group, provide a slide presentation, answer questions, etc. to satisfy whatever concerns you may have. Just let us know that you would like us to come speak to your group and we will be there!



Q10.) Is there anything else that we should know about being a volunteer for Via Colori?

A10.) We really need your help. We love our volunteers and are anxious to have you work with us and experience a really fun time. Please consider sharing some time by being a volunteer.

Besides – you get to wear one of those really cool hats! :)

[End.]

Thank you, Rita!  Again, Fredericksburg area, VCF exists because of volunteers!  Please consider pledging your time and energy.  We appreciate your support and service!

Monday, August 9, 2010

FREE Hands-on Workshop with Artist Curtis Goldstein

Remember: The free workshop is on 8/21/10, just 12 days away!  Everyone is invited to this workshop on street painting, but you MUST RSVP ASAP in order to receive the location, time, and free materials.  Please visit our Official Facebook Page to register, or visit http://www.socializr.com/event/464277790 to indicate that you're coming!

Fun and educational, this workshop is a hands-on exercise in the art of street painting.  You don't have to be an artist or even artistically-inclined!  You only need an interest and willingness to try something new!

We hope to see you there!

Email viacolorifredericksburg@gmail.com with any questions!

Wednesday, August 4, 2010

Gabriel Pons, Via Colori® Featured Artist 2010

Many may know that local artist/educator/entrepreneur Gabriel Pons has been selected as the "Featured Artist 2010" for the Fredericksburg Via Colori® festival! His work, "Neptune's Daughter," is the VCF 2010 official emblem. Come the weekend of September 24-26, 2010, you can catch Gabe in art-making action as he re-creates "Neptune's Daughter" on the City's street!

To understand a little more about "Neptunes Daughter" and the artist himself, Gabe agreed to participate is a VCF Q&A exclusive! Please take some time to read about this thoughtful artist's journey:

Hi, Gabe! Thank you for agreeing to this interview! Thank you more for allowing VCF to use "Neptune's Daughter" as the face of the festival.

Q1.) Please tell us a little about yourself. Where are you from and how did you become an artist.

A1.) I’m 35 years old - a child of the 1970’s born and raised in Wilkes-Barre, Pennsylvania. My mom is a retired school teacher and my dad is a structural engineer. My older brother was a big influence both in terms of the music that he exposed me too as well as skateboarding. Although he didn’t express any aspirations in "doing" art – he was really creative. It was my father and his co-workers who encouraged me to study Architecture at Virginia Tech. In the beginning of college, my art endeavors were relatively private and I worked only in sketchbooks experimenting with watercolor and collage. When I traveled throughout Europe in 1995, I ended up in more art museums rather than at the architectural sites. While working in the architecture profession, I allocated more and more time to painting. It wasn’t until we moved from NewYork City to Fredericksburg that both my wife and I took what we were doing to the next level. Our studio at LibertyTown Arts Workshop and my affiliation with Art First Gallery was the starting point of our new career trajectory.

Q2.) Why did you come to Fredericksburg?

A2.) Scarlett’s family is here and we wanted to raise our children close to family. In a sense, both Scarlett and I wanted to flip our schedules and turn our day jobs into what we really loved doing – and that was painting and ceramics. New York City is great, but we knew our lives would be much better off working in a smaller community.

Q3.) Where did the idea of Ponshop originate?

A3.) In 2004 we took a small business class workshop (Workshops In Business Opportunities WIBO) in Harlem, NY and that helped us formulate a strategy to this next step. PONSHOP as the name goes, came to mind, and it fit – we’re a family business that offers up a variety of eclectic art in different forms.

Q4.) "Neptune's Daughter" is a strong image, and we're proud to use it as our official emblem! How did you come to make this piece?

A4.) Actually, it was made earlier in 2010 for a portraiture themed show at Art First Gallery. I’ve always enjoyed portraits that seemed to stare back at you and I wanted to project a sense of hypnosis when one gazes at it. I love the "Pixies" album Doolittle, and one of their lyrics mentions Neptune’s daughter and that evoked in me an image of a sea goddess - so I just went with it.

Q5.) Explain your technique. (Please include a brief mention of materials involved, thank you.)

A5.) I keep a library of collage materials at my studio and go through it to generate ideas. I usually start by developing a figure in pencil drawings that later become stencils mad from heavy paper. Coincidentally, I’ll be building collages or casually painting with acrylics on several canvases. Once my stencils are drawn and cut, I’ll finalize my background and use spray paint to apply the stencil design. After that, if I’m happy I stop, if not, I’ll attack it until I am.

Q6.) You mentioned that The Pixies' song "Mr. Grieves" inspired "Neptune's Daughter," so we ask: generally, what inspires your artwork?

A6.) I get a lot of my inspiration from music and film. Albums and their artwork that I grew up with (Iron Maiden, Beastie Boys, and Public Enemy) influenced my aesthetic. These days, I’ve been taking a lot of historic icons and reinterpret them.

Q7.) As a skateboard devotee, how does your skateboarding culture play into your art?

A7.) Skateboarders are really perceptive to the built environment – we have a different way of evaluating everything from stairs, curbs, benches, and loading docks. A skateboarder experiences a city street in an entirely different way – turning the mundane into something monumental. The parallel between design and skateboarding, to me, was pretty explicit even back when we were in architecture school. Skateboarding can be very technical and requires a lot of concentration and guts. When you make a mistake, you’ll pay for it with your body. It’s that kind of attitude that sets skaters apart – you soon realize that you’re responsible for your actions, but the gratification is that much bigger when you take risks. Likewise with design, you have to be willing to keep practicing, and build upon the fundamentals that you’ve mastered. Once you do that, the opportunity for creativity and improvisation increases ten fold. Skateboarders are comfortable suspending fear and I think that’s a quality which would benefit any artist.

Q8.) Your methods speak to this culture not only in style, but also in the application of materials. There appears to be an external (possibly illusive) freedom to your approach. Can you speak more to this?

A8.) I am actually a bit obsessive compulsive when it comes to making art. For instance, I’ll spend hours doing hand drawing development sketches and even more time on the computer designing a stencil, but at the same time, be painting casually, or having fun with paper and glue. There’s a dual-sided methodology to my work where I have to "construct" something with precision and at the same time destroy a piece with paper, water, and paint to bring it to the next level.

Q9.) In your work, there's an obvious building and adaptation of materials to a central idea, much like the practice of architecture. In past series, there are even physical references to classical, stately forms of architecture, like columns and pagodas--for what it's worth, a far cry from "Neptune's Daughter". Can you tell us how your education and professional work experience in architecture influences your work, even when the piece doesn't reference classical architecture as we know it?

A9.) In terms of architecture I’m actually a modernist at heart - but over the past years, I’ve been referencing classical models in an effort to relay a sense of otherworldliness with the spaces I’m showing. My experiences studying architecture overseas during college affected me greatly, and it wasn’t until I was working for an architecture firm in New York City (we did a residential project which included remodeling an upper east side townhouse with classical interiors) that I really appreciated the discipline of classical architecture. I learned a lot about proportion and giving a proper sense of scale and publicity to a space and that indirectly affected my approach to painting. The process of architectural design is one of reflection and immersion. By that I mean that one has to surround themselves with all the issues: structure, space, form, environment, in order to develop a strong design. After you immerse yourself in all the issues, you step back and let things "simmer". When you return the project, hopefully you’ll be able to see even a better solution. Likewise painting for me is that activity of intense activity that presents potential. When I return to work, I approach it hopefully with a better understanding of what it could be.

Q10.) One more question about inspiration, and this one is for the Romantics out there: Both you and your wife decided that Ponshop should be a place of education as well as a studio and retail space. Your wife and partner Scarlett appears frequently in your work. How does living, working, learning, and growing with your wife everyday make its mark on your work?

A10.) In a sense, we’re inherently connected to each other’s work now more than ever. Honestly, I attribute Scarlett as the one who truly propelled me into painting. It wasn’t until I met her that I was so motivated to commit to art. In fact, in the summer of 1995, I started a collage book which chronicles a lot of what we experienced during our first years together as a couple. Being both architecture students, we had a mutual respect for one another’s work ethic. Scarlett’s love for ceramics was evident even during her third year of college. We’ve been approaching landmarks in our lives (Weddings, Holidays) as extensions to our artistic lives – from designing our own invitations to creating Halloween costumes for the family. Our 4-1/2 year old son Diego is testament to this. He’s making things on a daily basis, and in a lot of ways reminds us of the freedom and joy of art.

Q11.) Once inspired, how do you start a piece?

A11.) I actually do a bit of research, either online or in the library. For instance, when I did the Neptune’s Daughter piece, I poured over stacks of national geographic magazines looking for images of fish swarming in circles or simply for different color values of blue to work from.

Q12.) Do you know where your work is going once you begin, and do you leave room for impulse?

A12.) In some respects, I have an element, usually a figure or face that has be resolved formally, but other than that I think the best paintings are ones that seem somewhat effortless in their construction. The stenciled paintings obviously are heavily planned, but once I start painting, I can resume experimenting with color and composition.

Q13.) As mentioned, some work features identifiable, classical structures as a focus, but the pictorial framework and atmosphere is sometimes seemingly cataclysmic and apocalyptical. Do you consider your work a conversation or commentary on something, or do the images you make stand alone and encourage personal interpretation?

A13.) I do think about and enjoy futuristic visions of a landscape that is in a "beautiful" ruin. For instance, I think visiting archaeological sites is fascinating in the sense that we’re still trying to piece together the story of what happened to bring to ruin such a great civilization. Perhaps thousands of years (or even ten years) from now, there will be people picking through our wrecked world wondering what happened.

Q14.) Back to the Via Colori® festival: Is pastel a new medium to you? Do you have a plan for re-creating "Neptune's Daughter" onto pavement, or must we wait to see? (Spray paint is forbidden, my friend.)

A14.) I started using oil pastels in collage while I was in college, but honestly, I haven’t touched them in years. I’ve been meaning to break then out soon, and I guess the Via Colori project is going to motivate me to do just that. I have been strategizing to recreate the image and it may take doing a full-size stencil template of some sort. In a way, I look at it as a great opportunity to take an idea which was initially executed using a street art technique (stencils and spray paint) and then bring it back full circle where it actually will be a piece of art scaled to the pedestrian public.
[END.]

To learn more about Gabe, Scarlett, their art, and the kaleidoscopic offerings of  PONSHOP, please visit:

http://www.ponshopstudio.com/about.htm/

http://ponshopstudio.blogspot.com/

Official PONSHOP Facebook Page

http://www.redbubble.com/people/ponshop (Work available for purchase)
"Neptune's Daughter" exhibited at Art First Gallery in February 2010 in the group show, Portraits. This mixed media work is one of a series (in fact, the one used for Via Colori is "Neptunes’s Daughter #2") and is available for purchase at PONSHOP for $375.

PONSHOP Studio:
712 Caroline St. Fredericksburg, VA 22401
(540)656-2215 
shop@ponshopstudio.com



THANKS, GABE!


FREDERICKSBURG ARTS COMMISSION

Hello, everyone!  Happy week to all!

As you know, the Fredericksburg Arts Commission is responsible for introducing Via Colori® to our area!

If you haven't visited the Arts Commission website, please acquaint yourself with its mission: http://www.fredericksburgvaarts.org/

To the point and good-looking, FAC's site just received a makeover!

Note, too: "The Arts Commission meets the first Thursday of every month at 7 PM [on] the second floor conference room at City Hall.* All of the Arts Commission meetings are open to the public. *Subject to change. Please check the calendar on the City's Web site for any updates."

-Retrieved 08/10 from http://www.fredericksburgvaarts.org/  


The FAC has much more in store for the City, but first comes our beloved arts festival!